PROPAGANDA III WIDGET

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PROPAGANDA III WIDGET

by Derek Anderson	Stumble this!	June 26th 2007

This is Propaganda!…As a “Mobile WallPaper”…Can I make a Dime with it?

START MOBILE, the independent mobile content company, today announced the launch of another revolutionary mobile content WIDGET, powered by XLR8 Mobile’s “WapItUp!” mobile commerce platform.

The PROPAGANDA III WIDGET makes political artwork from around the world available to mobile consumers globally, via a mobile content widget that instantly brings mobile commerce to ANY website.

http://www.xlr8mobile.com /PROPAGANDAwidget

PROPAGANDA III is a traveling exhibition of political posters from around the world, created by the START SOMA GALLERY in San Francisco. Following the July 4, 2007 opening at the infamous Phoenix Hotel, PROPAGANDA III will tour the globe through 2008, with dozens of one day art shows worldwide - the current schedule includes stops throughout North America, South America, Australia, Asia, Europe, and the Middle East. There will be no curation and absolutely no censorship of any sort. Expressed political viewpoints, be they left, right, or center, will be displayed side-by-side, both in the real world and online, where they are accessible through a dedicated FLICKR GALLERY:

http://www.flickr.com/photos /startpropaganda

15 works of political poster art (representing artists from Argentina, Croatia, Spain, and the United States), are now available as cell phone wallpapers via the PROPAGANDA III WIDGET - with ALL the proceeds donated to the non-profit Center for the Study of Political Graphics.

“As the founder of both START SOMA (the gallery) and START MOBILE (the mobile content company), I was in a unique position to do something pretty cool with this amazing artwork,” observed John Doffing. “And since the Center for the Study of Political Graphics in Los Angeles is going to be the permanent archive for PROPAGANDA III, we thought that we would use this unprecedented new medium for the distribution of artwork to help them raise some money and support their great efforts.”

After PROPAGANDA III travels the world, the posters will be donated to the Center for the Study of Political Graphics (CSPG) in Los Angeles. CSPG’s growing archive currently contains more than 60,000 domestic and international posters produced in a staggering array of visual styles and printing media, dating from the Russian Revolution to the present. With 95% of the archive dating from the 1960s to the present, CSPG maintains the largest archive of post World War II political posters in the U.S. and one of the largest in the world.

“Making political posters available as cell phone wallpapers is certainly unprecedented,” according to CSPG Executive Director Carol A. Wells. “And if the PROPAGANDA III WIDGET works the way we hope it will, we are not only bringing some amazing political artwork to the nearly three billion cell phones in the world today, but we also just created a new modality for non-profit arts fundraising!”

THE FUTURE OF MOBILE CONTENT

“WIDGETS are the future of both mobile and online commerce,” observed XLR8 Mobile founder Perry Tell. “And the PROPAGANDA III WIDGET is just the latest of many innovations that are coming from XLR8 Mobile!”

“We couldn’t afford to spend a bunch of money to get folks to come to the PROPAGANDA III website, so we decided that we would bring the PROPAGANDA III website directly to the customer,” observes John Doffing, the founder of START MOBILE. “And the ONLY way to do this was with some pretty fancy technology created by XLR8 Mobile - there is nothing else in the world that even comes close!”

With a few lines of code, the PROPAGANDA III WIDGET can be added to any website in the world, and is powered by XLR8 Mobile’s “WapItUp!” mobile commerce platform. The WapItUp! platform delivers mobile content from ANY website to mobile phones ANYWHERE in the world, via a proprietary commerce system, featuring micro-site widget storefronts.