The IM initiative is not new, but now has given a second round with great results so it is always a right time to talk a little about it.

Basics are simple, if you are a Windows Live Messenger user and you are used to chat quite a lot in it everyday then what you would think if someone told you that those hrs you spend a month sending Instant messages could turn into money you could send to a charity cause you can also choose?

That is the deal, you chat and for every regular length message you send in anyl IM sessionwhile using the WLM client  will count as 1 cent (aprox) you can contribute to a charity that Microsoft will give in your name.

Sounds cool?, it is.

Now, there is no reason you are not proud about that and want people to know that you are in the IM initiative program while also letting others check  it out, so you can choose from a set of button  and banners to put everywhere you want:

IM initiative