Myspace apps to open Feb 5th

January 30th, 2008 by Derek Anderson Leave a reply »

Myspace announces developer platform to open Feb 5th. Pre-registration (requires Myspace account)
Google Open Social to be supported from beginning. Open Social developers will have head start.


People have been wondering… when is Myspace releasing their developer platform?
Facebook has seen tremendous growth that I think can be somewhat directly related to the opening of the Facebook developer platform and the addition of a ton of creative functionality.

I will admit that I spend little time on either Myspace or Facebook. For starters, I’m not a highschooler looking to chat and interact with my friends and share pictures with them. I have determined that my time is more valuable. Besides, Myspace is like the “trailer park” of the Internet.
Facebook has so much to offer…in fact, too much to offer. Navigation on the site has gotten confusing to the point where it takes more effort than its worth just to get back to where I was. Its nice to have an awesome feature set. But who wants to have to remember that just hitting the “back” button on your browser isn’t going to bring you back to where you think.

Is Myspace turning into Facebook?
Indication is no. Myspace has taken their time in creating this developer platform. Watching the trials and falters happening with the Facebook platform. You can rest assured that Facebook was not the only dev platform that they were observing either. You will remember a flurry of platform activity shortly after the Facebook release. Bebo, Friendster even TypePad has a widget platform.

Myspace concentrates on…
Privacy being one of the main concerns. Plagued by acceptable use issues including cyber bullying and stalking, this should be a top concern. As Adam Ostrow (mashable) pointed out:

the company (Myspace) will avoid the feed spam issues that have plagued “other players in the space” (he wouldn’t mention Facebook by name, but he didn’t have to). Additionally, don’t expect anything like Facebook Beacon to be a part of the MySpace Developer Platform.

Another area of intense interest is monetization. Specifically to help Platform Developers to receive premium revenues utilizing Myspace’s extensive advertising sales force. I know I wouldn’t mind earning a couple thousand extra each month. But until this becomes proven…don’t put all your eggs in this one basket.

Look for more “Data Portability”
What this means is that potentially you will be able to display things like your “Friend List” on third party sites like a blog or other editable social platform. Unfortunately these “portability” features seem, at first glance to conflict with privacy and security issues. I suggest staying tuned it to see what unique solutions Myspace comes up with to address these issues.

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