WidgetWebExpo 2008
| by Avatar | May 11th 2008 |
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Previously known as the Widgety Goodness Conference. WidgetWebExpo is the evolution of that where Ivan Pope decided to move it from the U.K to New York as a way to give it more impact and make it less British and i guess that sometimes that can be a good thing.
The WidgetWebExpo will be having place this June 16 and 17 in the New York Marriott
*No, neither me or Derek are going to be there because Ivan Pope didn’t` invited us. yeah i know, what a meanie right?. and yet you have me here supporting his event. i think that speaks volumes of me. but don`t worry karma will get Ivan some day, you will see*
All kidding aside, this looks like a great event with some fine presentations by various widget expert panelists and people in the know.
Here are some of the relevant details as directly posted in the WidgetWebExpo site:
Extend and optimize your marketing through web, mobile and desktop Widgets
- Learn from major agencies, widget tool vendors, developers and media groups who are using widgets on the web and on mobile, desktop and other platforms.
- Map out your widget strategy from a commercial and technical perspective
- Whether you are a widget maker or a widget user, this is the place to learn, to share and to become inspired.
We are bringing together a broad range of experts to discuss widgets from a commercial and a technical perspective.
WidgetWebExpo will look at one of the key emerging online trends: how to utilize the power of widgets to carry your brand to the world. Widgets offer huge potential as carriers of marketing, brand and advertising messages into social networks. Successful widgets are viral in nature can distribute your content or marketing message across the internet. This conference will inform and inspire you, giving you a thorough understanding of the opportunities and how to leverage them:
- what role do widgets play in a cross platform strategy?
- what tools are available for the development and distribution of widgets?
- what destinations do widgets go to and how do I get them there?
- how do I track and analyse widgets once they have left home?
Our speakers, from top level agency, widget tool and social network companies are at the leading edge of working with this dynamic space.
The WidgetWebExpo conference is aimed at professionals in the marketing, brand, media and advertising industries. It will pose and attempt to answer some of the key questions around widgets and offer you the opportunity to meet and network with many of your peers engaging with this space.
Marketing, Advertising & Communications professionals
Directors & Heads of E-Commerce/Interactive Marketing
Marketing & New Media managers
Strategists/Analysts/Consultants
(working in the online space)Startup Founders & Entrepreneurs
(with widget tools or widget based strategies)Chaired by Ivan Pope, founder of Snipperoo, widget blogger and internet visionary, the agenda covers:
Widgets for beginners: Widget tools: Widget marketing: Widget destinations: Big Media: APIs: Mashups: Programmable web: Large companys using widgets: Where’s the money in widgets: Enterprise widgets: Non-profit widgets: widgetized Intranet: Widgetising established content: Blog platforms: Social networks relating to widgets: All Google’s widgets: The power of Affiliate widgets: is SEO the hidden value in widgets: widget Metrics: Case studies: choosing widget technologies: Tools and platforms compared: Making widgets go viral: managing Widget content: Widget publishing: Licencing widget content: Open standards for widgets: Opensocial: Dataportability and many more WidgetWeb wonders.
Formerly the Widgety Goodness conference that took place in the UK in December 2007
You can know even more about it in its Site and Blog:
Further coverage to follow as the expo gets place.
*Yes, i was kidding*
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Hey Derek - I did invite you! I sent this on April 6th:
Derek,
Are you gonna come along to WidgetWebExpo? Would love to have you along - I have a pass for you.
Let me know if there’s anything you’d like to do here specifically.
Would be great to meet up.
Cheers,
Ivan
but I never got a response. Still have tickets for you, still love to have you here.
Cheers,
Ivan
Comment by Ivan Pope — 06-5-08 @ 5:34 pm
@Ivan Pope: Oh.. so you were only disssing me but not Derek?. that is great.
(kidding)
and… do you know that me and him are not the same person right?.

Comment by Avatar — 06-5-08 @ 10:28 pm
@Ivan Pope: I don’t travel. Except to work and back every week day. As soon as blogging becomes lucrative enough that I can afford to travel more than 70 miles…I’m there!
Comment by Derek Anderson — 06-6-08 @ 5:06 am
@Derek Anderson: hah. you should tell him the truth. that your wife would not let you. there is no shame in that.
Comment by Avatar — 06-6-08 @ 5:27 am
[...] WidgetWebExpo is happening right now at the New York Marriott in Brooklyn NY for today and tomorrow. [...]
Pingback by WidgetWebExpo now Live | Widgets Lab — 06-16-08 @ 7:23 am