NeoEdge is Advertising-Marketing Network that places targeted Ads in casual games and does marketing on the games they serve Ads in. of their many ways to market the games, they got two that go hand in hand.
The first part is a Affiliate program for Blogs and Websites to promote the Ad Driven Games. the second part is tat you do such promotion with a interactive Widget. this widget serves as a portable catalogue of the 400 games in their library of casual games and it lets you browser all the games in that catalogue and download the games.
The use of a widget for such a ambitious campaign should be applauded, i do. more because they do got the details figured out. the Widget by it self cannot do good without the content, the advertising, the marketing, the metrics, etc,etc.
I also like that the widget takes in count a flexible model that can be take advantage Bloggers in familiar way to “Adsense” like qualities.
I am interested in seeing more of this widget, so i will try to get more info on it and post about it.
It should be take in consideration that just 6 months ago a widget such like this one would have been impossible because of all the mentioned details behind it and even some of the technicalities.
6 months from now, this kind of distributive widgets should be the common and they are also a step before the full “store in a Widget” i have been looking for to appear for almost a year now.
