Posts Tagged ‘Social Graph’

Netvibes Social Content Sharing With Facebook Connect

November 25th, 2008

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Just like announced in October.  Netvibes got Facebook Connet integration for its Social Content Sharing feature that allows you to share widgets and news from Netvibes to your Facebook contacts using Facebook Connect. it has been enjoying this feature for over a week now and it looks like it works all right. this Social Kind of Quick Content Sharing should get into High Spread Sharing modules pretty soon as sharing to your Social Graph because more common thanks to Social Graph API`s

Netvibes implementation already hints in that direction but does other kind of advances for Social News Sites and Startpages that now finally can be seen as possible instant social hubs thanks to this.

These changes and natural progression should also allow for Netvibes to continue being the best Idenpendet Startpage as iGoogle goes into another direction integrating everything Google into a single page.


via Netvibes Blog

Netvibes To Get A Bigger Social Graph With Facebook Connect Integration

October 15th, 2008

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Netvibes last big news is its current success with partnerships. the big news to come in Oct 23 is that Netvibes will have Facebook Connect integration. Facebook Connect is like Live ID Auth or MySpace Data Availability API. it allows Netvibes users to interact with Friends on Facebook. but it goes beyond just that. in Netvibes case is also a Gateway to get inside Facebook and for Facebook to be able to get Content to track inside the Social Network.

One of Netvibes strengths is that it is very capable for news sharing. so Netvibes users will be able to share news with their Facebook friends but also share photos, videos and yes Widgets. a huge deal for users because Netvibes got one of the biggest Startpage Widget Ecosystems. it is only second to iGoogle. but Google is a Facebook and Netvibes competitor. that is where this deal and integration makes sense for Facebook too that has to compete with The OpenSocial offerings.

This is great news. so as i said. Widgets will continue to be OK in Facebook.

Netvibes Press Release:

Paris, France (PRWEB) October 9, 2008 — Netvibes (, the leading widget and personalized startpage platform, announced today at the Facebook Developer Garage in Paris that it will soon offer full integration with Facebook Connect, enabling its users to: login using their Facebook ID; integrate their Netvibes activity feeds into Facebook; and share and comment on the rich media content, articles, widgets and news in Netvibes with friends on Later this month, Netvibes will become the first personalized startpage and one of the largest Web properties to officially complete full integration with Facebook Connect.

"Today at the Facebook Developer Garage we are celebrating the next important step in the openness of the Web. Netvibes first pioneered the Universal Widget API standard (UWA) and now we’re proud to be the first major personalized startpage to integrate with Facebook Connect," said Freddy Mini, CEO Netvibes. "By combining the viral reach of the Web’s largest social network with the power of Netvibes’ extensive social media partnerships and media personalization technology, we are in effect creating best way to access, personalize and share social media everyday on a scale that’s never been seen before."

Netvibes is the pioneer of the personalized startpage and one of the Web’s largest widget distributors, serving more than half a billion widgets per month to millions of users in more than 150 countries worldwide. Netvibes’ Facebook Widget is currently the fifth most popular desktop widget on Facebook, enabling users to conveniently access their Facebook profile and friends on the desktop or their Netvibes personalized startpage.

Netvibes will soon offe users even more ways to connect with Facebook friends on Netvibes via Facebook Connect. Any Facebook user can instantly login using their existing Facebook ID to create, personalize and save their own customized Netvibes page, as well as share their Netvibes activity feeds on Facebook.

This means that Facebook users can now leverage the power of Netvibes’ award-winning personalization technology to quickly share widgets, photos, videos and news with friends across Facebook. Netvibes is the ultimate way to quickly find and enjoy hundreds of thousands of widgets and personalized rich media feeds all on one page–from full-length CSI:NY episodes to official content from EMI, New York Times and USA Today. Now all of that content can be instantly shared with friends on both Netvibes and Facebook simultaneously.

The new features are targeted to go live on October 23rd, making Netvibes the first personalized startpage and one of the Web’s largest properties to become fully integrated with Facebook Connect. This announcement was made live earlier today at the Facebook Developer Garage hosted by Netvibes in Paris, France. The much-anticipated event was attended by Facebook CEO Mark Zuckerberg and focused on helping unite and educate Facebook and widget developers on open Web standards.

Earlier this week, Netvibes signed a multi-year, strategic partnership to power personalized startpages for, one of Russia’s largest Internet portals. Netvibes’ award-winning personalized page technology continues to expand its widespread adoption by more than 1,000 leading brands, including Le Figaro, ITV, El Pais, Die Welt, IlSole24Ore, CBS, News Corp, Sohu and CNET Asia.


via Netvibes Blog


Gigya Raises $11 Million More In Funding, Unveils Strategy For Gigya Socialize

October 7th, 2008


A week ago, the news that Gigya had raised $11 million more in funding hit Techcrunch. this brings Gigya total funding to 23.5 in over two years. lots of things have happened with it in two years and it is one of the examples where you could said it has paid off what it was invested into it.

It got solid analytics, a good Widget Ad network and what is more important: Two good products.


Gigya Widlfire: Their High Spread Sharing module that is used as the main attraction to their offerings of backing it up with a easy way to port, distribute, advertise, manage and optimize any widget you have developed if you bring it to them. This makes Gigya a competitor to many widget start ups (musestorm, widgetbox, springwidgets and clearspring). yet it don`t competes directly with no one of them because of the way they do things and because they are most able to actually partner up with other widget startups like Sproutbuilder for example. 


Gigya Socialize: Their Social Graph enabled Widget Strategy. i called it MyBlogLog 2.0 and i still stand by it even up to now because it gives a blog a Social Network by leveraging info from visitors and other social network and web 2.0 services just like MyBlogLog. with a big difference. Gigya Socialize seems to be truly making that portable into a Widget or Widgetization of a Blog or Site. this a approach recently adopted even by white listing Social Network builder LiveWorld with their LiveBar Widget. Gigya Socialize could be the consumer version of that too if they want it. it also competes with Google Friend Connect. this hints at it being a forward thinking product since none of the last two mentioned Widgets and Widget services are yet out for the public either.


Gigya seems to have quite a lot of faith in Socialize given the statements Techcrunch collected:

Gigya currently monetizes only its Wildfire service, and it does so through the use of branded widgets that get offered to consumers after they add non-branded widgets to their profile pages and blogs. While President Rooly Eliezerov says the company has plans to monetize Socialize a few quarters from now (through sponsored news feed items and other advertising-related means), it is currently focused on distributing the technology as widely as possible for free. The company has been working with big brands and media companies such as Fox Searchlight, which has integrated Socialize into its official Choke website.

Eliezerov says that, eventually, he expects Socialize to become about ten times the value of the Wildfire widget network since many websites (small and large) will become connected to social networks over the next couple of years.

Ten times the value of Wildfire.. that is quite a bold statement. even if they only managed to get Socialize to be 3 times the value of Wildfire. it does shows what they consider to be their most possible future. it is actually surprising because of how well Wildfire looks to be doing as it is. but the truth is that the Widget Space is a quite competed space. so having a plan b is a must. Socialization looks to be the common trend lately in terms of Widget Startups. Clearspring is now interested in Social Bookmarking and Content Sharing. ShareThis wants to compete with MyBloglog and take cues from Social News sites. Widgetbox gets into Blog Networking and now Gigya is saying they want to compete with Google and MyBlogLog too. i think that is enough to call it a trend on what is expected to be the future of Widgets for 2009: Further Socialization and Social Graph Leveraging. just as Advertising, Marketing and Analytics was the Focus in Widget Startups for 2008 up to now.

I think this is good thinking as long as it truly evolves the way Widgets expose themselves and bring up more developed portable experiences.

There is only one thing i wonder about. there will be a Gigya Directory site to bring up all that info together?.  i would certainly like the idea of having a Wildfire Directory and check out what widgets are using a Wildfire H.S.S module and a site that will show me what blogs are using Gigya Socialize.

Gigya Socialize


via Techcrunch

Gigya Socialize to add Myspace and Facebook Friend support

September 10th, 2008


I remember that a little over 3 months ago i wrote about Gigya Socialize and wonder how and if it could bring a Social Graph into a Widget .you could then connect to a Blog in order to generate instant Social Networking abilities to a blog or a site. looks like they are indeed going for it since they have announced they will add Myspace and Facebook Friend List Support to it.

Contact import

This is big news. this is what i was talking about when i first mentioned the words “social graphed” and how this will come to widgets. since then we have seen a few examples on how this will come into play with things like the Hi5 Pixverse Pixchat widget, Google Friend Connect or the Pocket Myspace iGoogle  Gadget  that uses the Myspace Data Availability API.  this is also something that google will bring internally to things like iGoogle, Blogger and Orkut in due time. but the trend is clear. Social Graph Extendibility will play a role with widgets. and widgets can be the way for social networks to reach into the web.  now we only need to see more examples of this. a OpenSocial, a facebook and a AOL example should not be far away. while it is already there. i think i would be good to wait some more months to see how it evolves and other offerings evolve before going for it.

Gigya Socialize

via Mashable

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